Post by account_disabled on Feb 25, 2024 9:09:16 GMT
Last year, ISTAT sources tell us that more than 40% of Italian companies do not yet have a website (a figure that drops to 30% among companies with at least 10 employees) and almost 70% of companies do not use social networks (i.e. only 1 in 3 companies uses Social Media to maintain a relationship with their contacts and customers) * . And did you know that maintaining the relationship (by automating it) with your contacts and customers leads them to spend 47% more? ( Source : The Annuitas Group ) . If you already knew this and are therefore among the "digitized" entrepreneurs, are you sure that what you are doing for your company is sufficient? Did you start from an accurate analysis of your positioning, your distinctive values and your objectives (even online)? Have you defined your Digital Strategy well before investing in online ADV or Social Media? What is an Internet Marketing Business Plan? Today I want to offer you a method and a tool that can help you face the challenge of digitalization (and as it is written online.
Offering you the opportunity to double your turnover) starting from solid foundations and a clear Chinese Student Phone Number List vision of your digital strategy . The Internet Marketing Business Plan is the fundamental step for any company that intends to present itself on the internet to offer its goods and services, regardless of the business model and company size. These are in summary the 5 fundamental components of an Internet Marketing Business Plan : Framework Internet Marketing Business Plan PRELIMINARY ANALYSIS > AUDIT and ASSESSMENT OF WEB INFRASTRUCTURE > INTERNET MARKETING STRATEGY > IMPLEMENTATION OF THE MARKETING PLAN > TRAINING, MONITORING AND RETENTION I actually wanted to share with you an infallible and complete tool which is the Web Marketing Canvas , which I have been working on for several weeks, but I will talk to you about it specifically in one of the next posts.
So stay tuned As you will have understood, analysis can no longer be considered a luxury, today this preparatory activity is a fundamental necessity, the starting point for developing your digital strategy . My suggestion is to adopt an approach that consists in calibrating the commitment that the analysis requires to the company complexity and your budget, through simplified tools and grids that can make it accessible also for small and micro businesses. The size of the company doesn't matter, the important thing is to do it well and then use it in subsequent marketing choices. The Internet Marketing Business Plan is a scalable process for your company reality which is based on the concept of sustainability (of the business model, costs, offer, etc.) and Return on Investment .
Offering you the opportunity to double your turnover) starting from solid foundations and a clear Chinese Student Phone Number List vision of your digital strategy . The Internet Marketing Business Plan is the fundamental step for any company that intends to present itself on the internet to offer its goods and services, regardless of the business model and company size. These are in summary the 5 fundamental components of an Internet Marketing Business Plan : Framework Internet Marketing Business Plan PRELIMINARY ANALYSIS > AUDIT and ASSESSMENT OF WEB INFRASTRUCTURE > INTERNET MARKETING STRATEGY > IMPLEMENTATION OF THE MARKETING PLAN > TRAINING, MONITORING AND RETENTION I actually wanted to share with you an infallible and complete tool which is the Web Marketing Canvas , which I have been working on for several weeks, but I will talk to you about it specifically in one of the next posts.
So stay tuned As you will have understood, analysis can no longer be considered a luxury, today this preparatory activity is a fundamental necessity, the starting point for developing your digital strategy . My suggestion is to adopt an approach that consists in calibrating the commitment that the analysis requires to the company complexity and your budget, through simplified tools and grids that can make it accessible also for small and micro businesses. The size of the company doesn't matter, the important thing is to do it well and then use it in subsequent marketing choices. The Internet Marketing Business Plan is a scalable process for your company reality which is based on the concept of sustainability (of the business model, costs, offer, etc.) and Return on Investment .